Setting up your Bïrch account is super simple. Once done, you'll be able to track your ad performance right in your team's Slack, set automated rules/alerts, custom reports, and create ads. Let's get started!
Sign Up
It's really straightforward – just go to the sign-up page and create your Bïrch account using your email.
Connect Ad and Social Accounts
View the full video course
You can connect your Meta Ads, Google Ads and Analytics, Snapchat Ads, TikTok Ads, YouTube accounts and attribution tools to Bïrch. On the Settings page hit the corresponding tab and authorize access to your account. You can connect your team's Slack there as well.
If you have multiple ad accounts associated with your profiles or Business Managers, you'll see them in the list. Activation of ad accounts is fully controlled through Workspace assignment.
Once a new ad account is connected, it is assigned to a Default workspace by default. To activate it, simply assign it to any Workspace using the Link workspace button in Settings:
To deactivate an ad account, unlink the Workspace.
❗️Note: unlinking the workspace means disconnection from Bïrch. This will cause:
1) automated and post boosting rules to turn into drafts;
2) all the reports, audiences, creative sets and creative testing templates to be deleted permanently.
Spend will be counted for the ad accounts with a linked workspace, and not be counted for the ones without a workspace.
If you have hundreds (or thousands) of ad accounts, you may not see the full list under Meta Ads accounts. In this case, please use the search function and enter the name of the ad account to find and connect it:
Now your ad accounts are connected, and you’re ready to receive automatic insights and recommendations in our Workspaces.
What can I do now?
Once you've connected your ad accounts, you can start exploring Bïrch's main features:
Automation
You set the rules/alerts and conditions for your ads to make Bïrch manage your ads for you.Custom Reports
You can build custom periodic reports on your ads' performance and get them in Slack and/or email.Post Boosting
Connect your Facebook pages on the insights tab and promote a Facebook page and Instagram posts automatically based on their organic performance.Explorer
Create custom reports tailored to individual ads or ad groups, with advanced features like precise metric conditions and seamless integration with Automated Rules.Creative Testing
Create multiple ad sets with different creative combinations for Meta Ads.Top Audiences
Discover your best and worst-performing audiences across all your campaigns.



