All CollectionsVideo resourcesVideo tips and use casesTips for Meta AdsTips for Meta AdsGet pro-tips on automation for Meta Ads13 articlesManage lead generation ads during Black Friday and holiday seasonDouble-down strategy to scale your Ad campaignsChange the budget of your well-performing Meta campaigns at specific timesPause underperforming ads and catch late conversionsGive a budget boost to well-performing creatives in Meta adsSet the budget based on the amount Spent with rulesA/B test with "Random Split" strategyPause ads rejected by Meta automatically to focus on approved onesAutomatically pause low performing ad sets if they were continuously delivering for X hoursIdentify downtrending ads in Explorer and pause them automaticallyPause an ad set if its performance slows down during the dayAd set scaling strategy for App Promotion campaignsPausing high-cost, low engagement ads of app promotion campaigns