All Collections
AUTOMATE
Set the rules and have Bïrch manage your ads for you
Creating automated rules
How to apply a rule at specific level?
Estimated match in rules. What does it mean?
Frequency and custom schedule. What's the difference?
Ranking conditions explained
Timezones and schedules explained
Time presets descriptions
How to share a rule with another Bïrch user
How to use custom events in automated rules and reports
How status-based filters in Bïrch match delivery statuses and filters in Ads Manager
Pause ad set if 0 purchases
Pause ad set if CPA > X
Increase budget if CPA < X
Unpause ad set if CPA < X
Restart ad sets at 12 AM
Pro-tip: dynamic budget boosts for every conversion
Add to name and Remove from name depending on ROAS
Pause campaigns based on the ad account’s spend
Pro-tip: trigger automatic actions on campaigns based on their total spend
Pro-tip: trigger actions based on external factors like weather, odd/even days and public holidays